A workshop can get great feedback but still not lead to a single client
Introducing
The Workshop Conversion Fix™
Find the leaks in your workshops that are costing you clients - and know exactly how to change them before you run your next one.
Find the leaks in your workshops that are costing you clients - and know exactly what to change before you run your next event.
Brought to you by award-winning Business Coach, Kat Millar
250+ workshops | 7,000+ coaching sessions | 10+ years' experience
FREE live online workshop
Discover the five crucial points where a workshop loses potential clients, which ones are costing you the most, and how to fix them.
🗓️ Wednesday, 16 September 2026
🕙 10am - 12:30pm AEST
📍 Live via Zoom
💝 Includes live-only bonus resources
Women I’ve worked with have:
Turned 12 workshop attendees into 5 clients and $16,000 in sales
Sold out their program from a single workshop
Generated $12,200 from one workshop
Significantly increased conversion with a few targeted changes
Turned a workshop they were ready to scrap into a repeatable client-generation asset
Most of them didn’t need a brand-new workshop.
They needed to understand which part of the workshop journey needed improving - and what to do about it.
That's what you'll learn inside this workshop.
Great feedback and great conversion are not the same thing
Your workshop can be valuable, engaging and full of brilliant teaching.
People can stay to the end, thank you in the chat and tell you it was exactly what they needed.
And still, hardly anyone buys.
That’s when it gets confusing.
Was it the audience? The content? The offer? The price? The pitch?
Did you teach too much?
Was there something happening long before you even presented your offer?
When you don’t know, it’s very easy to start changing things based on a guess.
And that can create an even bigger problem.
Your final sales number only tells you the result. It doesn’t tell you how the result was created.
Your workshop conversion is influenced by what happens before, during and after the workshop.
There are several points where a potential clients can disappear from the journey.
The challenge is knowing which points are actually costing you clients - and how to fix them.
That’s the work I’ve spent 10+ years doing across my own workshops and the hundreds of workshops I’ve helped other women improve.
Because different leaks mean different things.
And they need different fixes.
That’s why simply saying “improve your offer” or “make your workshop more valuable” often isn’t enough.
You need to know where to look.
When you understand where to look and what to change, you can stop guessing and know exactly how to improve your workshop to increase your conversions.
(Once you register you'll have the option to upgrade for additional resources, support and lifetime access to the recording and bonuses)
Inside The Workshop Conversion Fix™, you’ll get...
The Workshop Conversion Fix Method
We’ll look at the key conversion points across the complete workshop journey so you can see where people are dropping away and how to fix it.
What your workshop numbers are actually telling you
You don’t need to be a numbers person. I’ll show you the few useful numbers that help you understand what happened - without disappearing into complicated spreadsheets.
Which leaks are costing you the most
A 5-point diagnostic tool that helps you pinpoint where potential clients are dropping out of your workshop journey, what that leak is telling you, and what to do next.
Why the obvious problem often isn’t the real problem
A low sales conversion can begin much earlier than the offer. I’ll show you what to investigate before you rewrite your workshop, change your audience or create another offer.
Live Workshop Conversion Fix Mastermind with Kat
I'll take real results from attendees in the room and diagnose them live, so you can watch the process applied to workshops at different stages, niches, and with different offers.
The Workshop Conversion Fix Playbook
Every framework from the session, all in one document you can use the next time you sit down to plan a workshop. It's the difference between attending a session you enjoy - and one you actually apply.
💝 PLUS: Attend Live and Receive:
The Workshop Follow-Up Conversion Pack
Get a practical set of fill-in-the-blank follow-up templates you can adapt and use for the people who didn’t buy, so you can make the most of the interest you’ve already created.
Plus, you’ll get my real-life follow-up examples, so you can see exactly how to do it.
Instead of wondering what to send, when to follow up, or how to keep the conversation going without sounding pushy, you’ll have clear messages ready to adapt and send.
Available only to attendees who join live. 🔥
By the end of this workshop you'll know which of the leaks is costing you the most clients, and exactly what to focus on before your next workshop.
I delivered the same workshop twice in a week and generated over $30,000 in sales.
And it wasn't just the result of a great pitch.
It was the result of tracking what happens at every stage of a workshop, working out where people were dropping away, and fixing those specific points one at a time.
The workshops I run now perform completely differently, because I discovered where they used to leak and how to fix them.
My most recent workshop had 97 women attend live and 18 became clients.
The difference between that workshop and the ones that made me nothing was knowing where to look.
And now I want to show you where to look in yours, so you can stop guessing, fix the parts that are costing you clients, and get more from every workshop you run.
Why learn this from me
I'm Kat. Years ago I ran a workshop, went for a drive afterwards to clear my head, and pulled over to check my sales notifications.
Zero.
The feedback had been excellent. People were engaged. They told me how helpful it was.
I spent the next few months doing what most women do when a workshop doesn't convert.
I changed things. New slides, new content, new stories, new offer.
Some workshops did better. Some did worse. I had no idea which changes were responsible for either.
What finally changed my results was tracking what happened at each stage, comparing it across workshops, and working out which specific point was losing people.
I've now delivered more than 250 workshops and 7,000 coaching sessions, and I've analysed conversion for hundreds of women's workshops as well as my own.
Very often, the problem isn’t where they first assume it is.
That's what I'll be sharing with you inside The Workshop Conversion Fix™.
What other women are saying...
“I brought in over $12,000 from my very first online event - something I never thought was possible!”
- Jen Baker, Author, Speaker, and Mentor
"Kat's formula helped me create an online workshop that made $2,348, which led to launching consistent workshops that have now brought in over $50,000."
- Gaynor Van Der Burton, Director: Fit-Fish
"Before I learned Kat's formula, I converted around 50% of my packages. Now I'm averaging 80% and I've gone from $800 a week to $4,000 a week."
- Aimee Hartog Campos, Director: Latin Dance Australia
"Kat helped me communicate my message in a way that feels completely natural - and gets results. She turns things around incredibly fast and the value is unlike anything I've experienced in coaching."
- Kirsten Horner, Hypnotherapist and Results Coach
Imagine running your next workshop knowing...
Exactly what to change
Where your last workshop lost people and why
Which single change is worth making first
Whether your conversion rate is strong or has room to move
That every workshop you run makes the next one better
Let’s make it real for a moment.
Say 50 people attend your workshop. At a 10% conversion rate, that’s 5 clients.
Lift that to 20%, and that’s 10 clients.
If your offer is $2,000, that’s an extra $10,000 from one workshop.
Run that workshop four times a year and that improvement alone could be worth $40,000.
And that improvement could come from changing a handful of key conversion points.
You don’t necessarily need a bigger audience or a brand-new workshop.
You need to know where people are dropping out of the journey, and what to change to improve that point.
That's what precise optimisation does.
Frequently Asked Questions
Yes. You'll leave with an actual diagnosis - you'll know which of the leaks is costing you the most clients, and what to focus on before your next workshop.
The method came from analysing hundreds of my own and my clients' workshops.
If you've tried a lot of things and still aren't seeing the conversion you want, this workshop is designed to show you why.
No. This is a 2.5-hour strategy workshop with practical teaching, activities and resources you'll use on your own numbers,
I'll also share an invitation for women who want personalised help diagnosing and fixing their own workshop conversion.
Ideally, yes. You'll be working with your own numbers, so you need something to analyse. It doesn't need to have been recent or big.
Most workshop training tells you how to build a workshop. This one shows you how to work out why the one you've already built isn't converting.
Instead of a formula to copy, you'll get a way to diagnose your own results - which means you'll be fixing the actual problem rather than changing things and hoping.
You'll get the most out of this if you have an offer your workshop leads into, because that's the conversion we're diagnosing.
If your offer is still taking shape, come anyway. Understanding where workshops leak clients will shape how you build it.
You don't need to be. We're looking at a handful of simple percentages, and I'll show you exactly how to calculate each one.
If you don't have all your numbers from your last workshop, just bring what you have. Part of the session covers what to start tracking so you're never guessing again.
That's completely up to you. Join in whatever way feels right.
Women who have their camera on tend to get more out of it. They're more engaged, and it creates a more connected room, which is a big part of what makes live workshops work.
Come anyway. You'll still leave with more clarity than you had.
That said, this one builds as it goes - the diagnosis only works once you have the metrics and the leaks, so the full session is worth blocking out.
If you're joining late, jump straight in and use the Playbook to fill any gaps. You can also grab the recording as part of the VIP bundle for $27: https://info.katmillar.com/wcf-vip-upgrade
There's a short replay window for registered attendees, but the live session is where the value is. The live post-event mastermind, the Q&A, working through your own numbers in real time - none of that translates to a recording.
If you can't make it live, the VIP bundle gives you lifetime access to the recording and all the bonus resources for $27: https://info.katmillar.com/wcf-vip-upgrade
Your free registration includes:
The live 2.5-hour workshop
The Workshop Conversion Fix Playbook
Live coaching and Q&A
The Workshop Follow-Up Conversion Pack (live attendees only)
VIP includes everything above, plus:
Lifetime workshop access
Kat's AI Conversion Audit Kit
Guest pass to a private Mastermind with Kat
Priority access to a Workshop Conversion Review
Upgrade here: https://info.katmillar.com/wcf-vip-upgrade
Your workshop has an important job to do.
You've already created it, promoted it, delivered it and turned up for the people in the room.
Don’t rebuild it just because you don’t know why it underperformed.
Find out where it’s leaking. Fix the part that matters most.
Run it again with more confidence, stronger conversion, and a much better chance of turning the effort you’ve already put in into more clients and revenue.
Recap: The Workshop Conversion Fix™ Workshop
FREE live online workshop
Discover the five crucial points where a workshop loses potential clients, which ones are costing you the most, and how to fix them.
🗓️ Wednesday, 16 September 2026
🕙 10am - 12:30pm AEST
📍 Live via Zoom
💝 Includes live-only bonus resources
Includes:
The live Workshop Conversion Fix™ workshop
The Workshop Conversion Fix Method
The Conversion Metrics That Matter
The Conversion Leaks Identifier
The Leak Priority Process
Live Workshop Conversion Fix Mastermind with Kat
The Workshop Conversion Fix Playbook
The live-only bonus: The Workshop Follow-Up Conversion Pack
Bring the workshop you're frustrated with. Leave knowing what to do about it.
The Workshop Follow-Up Conversion Pack is available only when you attend live.
If you're even a little curious, register below and I'll see you in the room.
(Once you register you'll have the option to upgrade for additional resources, support and lifetime access)
The Workshop Conversion Fix™
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This site is not a part of the Facebook website or Facebook Inc. Additionally,
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