One well-structured presentation can enrol multiple clients in just a few hours.
Introducing
The Workshop Conversion Method™
Find the leaks in your workshops that are costing you clients - and learn how to fix them so your workshop converts consistently.
The proven method for women who want to turn workshop attendees into paying clients, without relying on sales calls or needing a big audience.
Brought to you by award-winning Business Coach, Kat Millar
250+ workshops | 7,000+ coaching sessions | 10+ years' experience
FREE live online workshop
Discover the five crucial points a workshop leaks potential clients, and how to work out which one is costing you and how to fix it.
🗓️ Wednesday, 16 September 2026
🕙 10am - 12:30pm AEST
📍 Live via Zoom
💝 Includes live-only bonus resources
Women I’ve worked with have:
Sold out their program from a single workshop
Made thousands of dollars in their first event
Filled their group programs with one profitable presentation
Created consistent income from simple, repeatable online workshops, masterclasses, and events.
Many started with a small audience, low confidence, and minimal tech skills.
They just had an expert-backed method, clear support, and step-by-step guidance on exactly what to do.
That’s what you’ll get inside this workshop.
Women I’ve worked with have:
Sold out their program from a single workshop
Made thousands of dollars in their first event
Filled their group programs with one profitable presentation
Created consistent income from simple, repeatable online workshops, masterclasses, and events.
Turned a room of 12 attendees into $16,000 of income
Improved their conversion with a few simple tweaks
Worked out in a few hours what they'd been guessing about for months
Turned a workshop they'd almost given up on into a repeatable client-generation asset
Most of them didn't need to rebuild their entire workshop. They needed to know which parts of the one they had was leaking and how to fix them.
That's what you'll learn inside this workshop.
Great feedback and great conversion are not the same thing
Your workshop can be valuable, engaging and full of brilliant teaching…
People can stay to the end, thank you in the chat and tell you it was exactly what they needed.
And still, hardly anyone buys.
The frustrating part is working out why.
Was it the audience? The content? The offer? The pitch? The price? The follow-up?
Something that happened before you shared the offer?
Most women respond to that uncertainty by just running it again and hoping it's different next time.
Or changing everything - new slides, offer, and pitch.
Sometimes a whole new workshop they run and still don't know what it didn't work.
Your workshop conversion leaks are hard to spot on your own
Conversion is the result of dozens of decisions, behaviours and conversion points across the entire experience.
Which means when a workshop underperforms, there's certain places where it happened where the leaks can be plugged.
For example:
People registered who weren't ideal clients.
Or they registered and didn't show up.
Or they showed up but left before the offer.
Or they stayed, loved it, but then moved on with their life.
Each of those is a different problem with a different fix.
The women who improve their conversion are the ones who know exactly what to look for.
(Once you register you'll have the option to upgrade for additional resources, support and lifetime access to the recording and bonuses)
Inside this free live workshop, you’ll get...
The Workshop Conversion Leak Identifier™
The five key places a workshop loses potential clients, from registration through to sale. You'll learn the symptom of each one, the number that reveals it, and why each requires a completely different fix.
The Conversion Metrics That Matter
Which numbers to track before, during and after your workshop, how to calculate the conversion rates that actually tell you something, and what a good number looks like. You'll stop relying on how the workshop felt and start seeing what happened.
The Leak Diagnosis Process
How to take your own numbers and identify which leak is costing you the most clients. You'll learn how to read the pattern and see which leaks need plugging in which order.
The Priority Rule
Most workshops have one dominant leak that outweighs everything else. This shows you how to find it and why fixing that one first will do more for your conversion than twenty small improvements.
Live Diagnosis and Q&A with Kat
I'll take real results from attendees in the room and diagnose them live, so you can watch the process applied to workshops at different stages, niches, and with different offers. This is usually the part women say made everything click.
💝 PLUS: Attend Live and Receive:
The Workshop Conversion Kit™
See exactly which of the leaks your results point to. Fill it in during the workshop while everything is fresh, and walk away with your diagnosis rather than a page of notes.
The Workshop Conversion Scorecard
Work out your registration-to-attendee, attendee-to-enquiry and attendee-to-client rates, so you can see where the biggest drop happens.
The Conversion Leak Finder
Match your numbers and your symptoms to the leak that's most likely responsible.
The Next Workshop Priority Plan
Turn your diagnosis into the key changes worth making before you run it again.
Available only to attendees who join live. 🔥
By the end of this workshop you'll know which of the leaks is costing you the most clients, and exactly what to focus on before your next workshop.
This is for you if...
You're a woman Service-Provider, Coach, Consultant or Practitioner and...
You've run at least one workshop, webinar or masterclass
You get great feedback but fewer clients than you'd like
You're not sure whether your conversion rate is good, poor or normal
You keep wondering what to change before you run it again
You want workshops to become a predictable source of clients rather than an occasional one
I delivered the same workshop twice in a week and generated over $30,000 in sales.
And it wasn't the result of just a great pitch.
It was the result of years of tracking what happens at every stage of a workshop, working out where people were dropping away, and fixing those specific points one at a time.
Registration quality. Show-up rate. Retention through to the offer.
The moments people understood the real problem.
The transition into the invitation. The clarity of the next step.
Each of those had a number attached. Each one improved separately.
The workshop I run now looks similar to the one I ran years ago.
It performs completely differently, because I know where it used to leak and how to fix it.
Why learn this from me
I'm Kat. Years ago I ran a workshop, went for a drive afterwards to clear my head, and pulled over to check my sales notifications.
Zero.
The feedback had been beautiful. People were engaged. They told me how helpful it was.
I spent the next few months doing what most women do when a workshop doesn't convert.
I changed things. New slides, new content, new stories, new offer.
Some workshops did better. Some did worse. I had no idea which changes were responsible for either.
What finally changed my results was tracking what happened at each stage, comparing it across workshops, and working out which specific point was losing people.
I've now delivered more than 250 workshops and 7,000 coaching sessions, and I've analysed conversion for hundreds of women's workshops as well as my own.
The pattern holds: the problem is almost never where people assume it is.
That's what I'll be sharing with you inside The Workshop Conversion Method™.
What other women are saying...
“I brought in over $12,000 from my very first online event - something I never thought was possible!”
- Jen Baker, Author, Speaker, and Mentor
"Kat's formula helped me create an online workshop that made $2,348, which led to launching consistent workshops that have now brought in over $50,000."
- Gaynor Van Der Burton, Director: Fit-Fish
"Before I learned Kat's formula, I converted around 50% of my packages. Now I'm averaging 80% and I've gone from $800 a week to $4,000 a week."
- Aimee Hartog Campos, Director: Latin Dance Australia
"Kat helped me communicate my message in a way that feels completely natural - and gets results. She turns things around incredibly fast and the value is unlike anything I've experienced in coaching."
- Kirsten Horner, Hypnotherapist and Results Coach
"Kat is honest, high integrity, and helps you get things done in a way that would have taken weeks alone. Having Kat in your corner is invaluable."
- Hilary Saxton, Property Mentor
Imagine running your next workshop knowing...
Exactly what to change
Where your last workshop lost people
Which single change is worth making first
Whether your conversion rate is strong or has room to move
That you're improving something rather than starting again
That every workshop you run makes the next one better
Let’s make it real for a moment.
If you took the workshop you've already created and lifted its conversion from 5% to 15%, what would that be worth over the next twelve months?
Potentially tens of thousands of dollars.
Same effort. The right tweaks. Different result.
That's what precise optimisation does.
Frequently Asked Questions
Yes - the tools and strategies you'll get are the same ones women are using right now to sign clients consistently from simple online events.
You'll leave with a diagnosis, and which of the leaks is costing you the most clients before the workshop ends.
If you've tried a lot of things and are still not seeing consistent results, this workshop is specifically designed to show you what's been missing.
This is a valuable, 2.5-hour strategy workshop with practical teaching, activities and resources.
I’ll also share an invitation for women who want personalised help diagnosing and fixing their own workshop.
Ideally, yes. You'll be working with your own numbers, so you need something to analyse. It doesn't need to have been recent or big.
Most workshops give you information. This one gives you a proven method.
There's a big difference. You'll leave with a specific structure for your workshop - what to include, how to position your offer, and exactly how to create a room where the right people say yes.
It's practical, it's proven across 250+ workshops, and it's designed so you can implement it immediately.
You don't need to have it perfectly figured out - but having a general sense of who you help and what you do will help you get more out of the workshop.
If you're still figuring out your offer, come anyway. The clarity that comes from building a workshop around what you do often helps everything else click into place.
The Profitable Presentation Method is designed to be simple. You don't need a fancy funnel, a big tech setup, or a marketing background.
You need a structure that works and the confidence to show up. We cover both. Women have used this method to sign clients from their very first event with no prior experience in either.
No - that’s completely up to you. You’re welcome to join in whatever way feels right for you.
That said, women who have their camera on tend to get more out of the experience. They’re usually more engaged, focused, and present.
It also creates a stronger, more connected room - which is a big part of what makes live workshops so powerful. Your energy contributes to the room, and the room contributes back to you.
Life happens - we get it. If you can only make part of the session, come anyway. You'll still walk away with valuable insights and a clearer direction than before.
That said, the workshop is designed as a complete experience, so if you can block out the full time, you'll get significantly more out of it. Pop it in your calendar like any important client meeting.
If you're joining late, just jump in - the content builds as we go and you'll be able to catch up with the playbook.
You may also like to grab the recording for any parts that you missed as part of our VIP upgrade bundle for $27.
You can get the VIP bundle here: https://info.katmillar.com/ppm-vip-upgrade
There will be a short replay window available for registered attendees, but the live experience is where the real value is. The Q&A, the live coaching, the energy of being in the room - those things don't translate the same way on a recording.
If you can, show up live. You'll get significantly more out of it.
If you can't attend live, you can upgrade to our VIP bundle to get lifetime access to the recording and all the bonus resources for $27.
You can upgrade to the VIP bundle here: https://info.katmillar.com/wcm-vip-upgrade
Your free registration includes:
The live 2.5-hour workshop
The Workshop Conversion Method Digital Playbook
Live coaching and Q&A
VIP includes everything above, plus:
Lifetime workshop access
The Workshop Conversion Resource Kit
The Conversion Quick-Review Scorecard
Kat’s AI Conversion Audit Kit
The VIP Implementation Mastermind
Priority access to a Workshop Conversion Review
You can upgrade to the VIP bundle here: https://info.katmillar.com/wcm-vip-upgrade
Your workshop has an important job to do.
You've already done the hard part.
You created it, promoted it, delivered it and turned up for the people in the room.
Don't throw that away and start again because you don't know why it underperformed.
Find out where it's leaking. Fix that. Run it again.
Recap: The Workshop Conversion Method Workshop
FREE live online workshop
Discover the five crucial points a workshop leaks potential clients, and how to work out which one is costing you and how to fix it.
🗓️ Wednesday, 16 September 2026
🕙 10am - 12:30pm AEST
📍 Live via Zoom
💝 Includes live-only bonus resources
Includes:
The live Workshop Conversion Method™ workshop
The Conversion Leaks™ framework
The Conversion Numbers That Matter
The Leak Diagnosis Process
The Priority Rule
Live diagnosis with Kat
The Workshop Conversion Digital Playbook
The live-only bonus: The Workshop Conversion Kit™
If something in you is reading this and thinking "that's exactly what happened to me" - come and find out why.
Don't spend another three months rebuilding a workshop that might have been one change away from working.
Don't run the same one again and hope for a different result.
Bring your numbers. Bring the workshop you're frustrated with. Leave knowing what to do about it.
The Conversion kit is live-only. If you're even a little curious, register below and I'll see you in the room.
(Once you register you'll have the option to upgrade for additional resources, support and lifetime access)
The Workshop Conversion Method™
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© 2026 Kat Millar All Rights Reserved.
Terms & Conditions | Disclaimer | Privacy Policy
This site is not a part of the Facebook website or Facebook Inc. Additionally,
This site is NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc.